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Nowadays, mobile apps rule the world. Both the usage of mobile devices and the global application economy keep growing. According to Statista, only during the 3rd quarter of 2020, downloads across Google Play and Apple App Store totaled 36.5 billion. Consumers spent nearly 20% more money than in the same period in 2019.

Mobile apps influence the smallest aspects of our daily lives. The usefulness of all types of mobile apps increased a great deal, especially during the pandemic.

Keeping up with mobile app trends will give you an edge and make you a favorite among the users. …


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After you’ve come up with a profitable idea for your software startup, the first thing to do is to start looking for the appropriate business model.

A business model defines how a company will generate value for its customers and takes into account many factors, such as defining your customers, their problems, and ways to solve them. In short, it is a strategy for managing your business. Here are a few examples of business models that are in high demand:

1. Freemium Model

The freemium business model (free + premium) is one of the most popular ones. The thing is that this model offers its consumers basic functions for free while getting more advanced services (premium features) for an additional fee. …


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Originally published at onix-systems.com.

Electronic learning, popularly known as eLearning, uses an electronic medium, preferably connected to the internet, to enhance the learning experience. With the massive invasion of smartphones, it has become a part of everyone’s lives in some way or the other. The COVID-19 outbreak, which has forced millions of people to learn remotely, has given another push to educational technology (EdTech) and online education.

Simultaneously, growing computing power, technology, and accessibility of the necessary headgear propel the advent of augmented and virtual reality in eLearning. …


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The problem of finding and hiring the right tech talents due to the ever-rising demand for IT services is still continuing. If you have a little time and budget, hiring a dedicated development team is your solution. Instead of relying only on the local workforce, you can hire top specialists from more affordable foreign markets. Also, it’s even more reasonable during the COVID-19 crisis that makes teams shift to remote work anyway and puts budgets under increasing pressure.

In our latest article, we outlined the benefits of remote software development and procedures to hire the right workers. In this article, we want to consider the 3 main mistakes you can make when hiring a dedicated development team. …


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Originally published at onix-systems.com.

A startup’s chances of building a successful product directly depend on its software development team. Early-stage startups usually have at least one tech-savvy founder but little money. Often, they can’t afford an office and build and fine-tune their product themselves, working remotely.

However, remote employees may be a startup’s oyster. Instead of relying only on the local workforce, startup founders can hire top specialists from more affordable foreign markets. Eventually, they can open a physical headquarters, but more and more startups opt for distributed workforce models. …


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SaaS metrics provide answers to important questions: how can we increase customer acquisition? How profitable are our customers?

Today, the biggest issue with metrics is not about the ways to measure them. Google Analytics alone is a valuable tool that can help calculate and visualize your success. The problem lies in choosing the right KPIs to focus on for your business.

To help you understand and improve your performance, in this post we will describe the 5 most crucial SaaS metrics, and also provide you a guide on 60+ SaaS metrics that you can download to measure your growth, marketing, sales, and customer success. …


The software-as-a-service (SaaS) industry is constantly developing, growing, and new trends are emerging, without any signs of slowing down. Facing fierce competition, SaaS startups need to know how to measure the business’ performance and what to do to stay afloat.

A variety of metrics may help to measure the growth and boost a startup’s revenue. The most important of these, the key performance indicators (KPIs), are the subject of this article.

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4 Tips to Choose the Right KPI

Usually, up to ten metrics are enough to check the business performance and tune it for success, but it is vital to choose and combine them carefully. …


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Graphic design is a serious work that involves a lot of aspects, such as researching a company’s business and representing its brand message. Good graphic design balances text and images to show a clear message.

Any mistake in a design such as a logo, business card, website, brochure, etc. can even potentially damage the prospects of a company. This is because most of the consumers make buying decisions directly or indirectly on seeing a logo, brochure, website, blog, packaging, and other designs. These designs have colors, shapes, etc. elements that evoke some intended emotions from the consumers. For example, a casually designed logo may indicate the audience about the unprofessional approach of the company. …


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Originally published at onix-systems.com.

Online education has been competing with brick-and-mortar institutions for quite some time now. What is e-learning offering to users that traditional education doesn’t?

According to EducationData, between 2009 and 2019, the average cost of tuition and fees at traditional learning institutions has increased by over 30% (adjusted for inflation), which makes online education even more attractive. Meantime, leading electronic learning platforms — Udemy, Khan Academy, and Coursera — attract millions of learners.

When the COVID-19 pandemic struck and so many people became isolated from social life, online e-learning got a significant boost in the race of education forms. Online education became the savior for those who lived in so-called ‘red zones’ with the most rigorous quarantine measures. …


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Originally published at onix-systems.com.

Over the last decade, the Software as a Service (SaaS) delivery model has been replacing traditional on-premises licensed software for customers ranging from small shops to multinational tech giants. Salesforce, Shopify, Atlassian, Zoom, and Twilio are some of the biggest SaaS companies out there today.

SaaS application development is a promising scenario for startups. A SaaS company can expect to attract a considerable customer base with moderate up-front fees and then rely on a fairly stable and lasting source of revenue.

Moreover, the demand for SaaS solutions grows in sync with companies. An average business with under 50 employees reportedly uses 25–50 apps; with 250 employees, this number exceeds one hundred. Even the increased need for collaboration software during the COVID-19 pandemic drives further growth of the SaaS market. As a result, it is expected to reach $120 billion in 2021. …

About

Onix-Systems

Onix-Systems provides IT services in website, mobile app and emerging technologies software development. Check our blog -> https://onix-systems.com/blog

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